Every now and then your assumptions can be challenged by an unexpected dose of reality. For example, a recent accounting study by Viewpost revealed that over a quarter of small businesses (SMBs) have no plan in the near future for a streamlined, end-to-end payment process. Even more surprising, this poll of 5,000 U.S. decision makers revealed that 18 percent of SMBs don’t use…
I haven often come across the stall from a business owner on the phone, when they say: “We have an Accountant already, and we don’t need a bookkeeper, thank you.” Not what you really want to hear when prospecting, and not always easy to then break the ice and explain why a bookkeeper and accountant need to run alongside each…